We, here at Fishtank, recently launched this campaign for Earl Scheib, a national paint and body biz. Needless to say, we're all happy little fishies over here - this campaign was on strategy and gets Scheib's message across in a way that creatively hits home. You don't have to think about this one, it's obvious and true. That's why it works. It's why Jerry Seinfeld works - we can all relate. And when a brand relates, it invites.
Now, I'd love to say I hope Scheib never happens to you... but, well, if it does. Give my client a call and next time choose a bar closer to the edge of town.
1 comment:
Nice! Me likey.
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